May 28, 2020

5 Steps to Knock out a Headache Fast!


Headaches are frustrating and can interrupt an otherwise great day. With a mix of work, family, friends, traffic, big projects, and stress, life can take a toll and result in a raging headache, usually at the worst possible time. But do you have to lock yourself in a dark room and take painkillers to get it to go away?
Probably not!
Before you reach in the medicine cabinet, try these 6 steps to knock out a headache fast. Be sure to do them all to get the best results.
#1: Drink Water
Sometimes we can get busy throughout our day and forget to keep up our water intake, but dehydration is no joke; and one of the first signs is a headache. Drink at least 16 ounces of water and let your body process it while you go through the next steps.
Your water intake varies depending on age, body size, and activity levels. To figure out how much you need in a day, take your body weight and divide by two. That’s how many ounces of water you need a day with general activity levels. So if you weigh 160 pounds, you would need approximately 80 ounces of water a day. If you are more active, you’ll need more water. Don’t freak out; remember that your food, including all fruits and veggies contain a lot of water so you may not need to drink as much if you’re eating a lot of fresh foods.
#2: Ice or Cold Compress
If you have an ice pack handy, great. If not, grab a hand towel or even a few paper towels, dip in cold water and wring it out. Apply to your neck and forehead for at least 3-5 minutes. If the towel starts to get warm, dip it in cold water again and reapply. While you’re letting the cold compress or ice pack work its magic, move on to the next step.
#3: Breathe
It may seem obvious and simple, but taking a minute or two to just breathe deeply can calm the nervous system and regulate oxygen levels in the body, diminishing the pain of a headache. We often hold our breath or breathe shallowly without even realizing it.
Try this…
Sit or lay down comfortably
Close your eyes
Take a deep breath in until your stomach rises as high as it’ll go
Slowly breathe out and let your stomach fall
Repeat this for at least 2-3 minutes
#4: Move
Oftentimes headaches are a positional problem; we sit at our computer in a posture that isn’t so great for our spine, or we hold ourselves in a tense position for too long. Whatever the initial cause, some general movement can often alleviate a headache pretty quickly. So even though you may want to just curl up and sleep, getting up and moving your body may have much better results. So if you can, take 5-10 minutes to walk, even if it’s just a leisurely stroll around the office to chat with coworkers, visit the break room, walk a lap around the building, or whatever might work for your day. Take a few minutes to just get your body moving, get the blood flow going as it should again, and allow your spine to adjust to its natural position.
#5: Stretch
Some simple stretching and mobility of the neck and shoulders can greatly reduce any restrictions in blood flow that may be causing your headache.
Lateral Neck Stretch
Drop your ear to your shoulder
You should feel a stretch along the side of the neck. To intensify the stretch, be sure your other shoulder is staying low.
Hold for 30-60 seconds and repeat on the other side
Chin to Chest
Tilt your head forward until your chin is as close to your chest as you can get it.
You should feel a stretch along the back of your neck.
To intensify the stretch, place your hand on the back of your head and pull down slightly.
Hold for 30-60 seconds

May 20, 2020

Time to pivot

How to  'Pivot' your massage business

Hearing the word Pivot is very familiar between entrepreneurs especially when what use to work isn't working anymore.  Most massage therapists  that are solopreneurs or own a practice with multiple therapists are facing the worst time in the history of the profession and  for a lot of them they learned how to do business with trial an error not by attending business school so when something like The Covid pandemic arises, it turns the industry upside down even more because must of the focus is in massage.  Most are left wondering if it's even worth staying open or  questioning how long will it be before doors are closed indefinitely because of the uncertainty of the situation. There are some that are googling ideas and ways to add therapies to bring in revenue and stay afloat which bring you to this blog.

Here are some ideas to think about before closing your doors:

Adding a no touch service like Normatec Compression Therapy.  This therapy is sought after by athletes  and is safe for everyone else to use.  You can find it on sale during this time at NormatecRecovery.com

Another no touch service are massage chairs,  Amazon has massage chairs as low as $689 check this one out at Amazon  https://amzn.to/2A0qs8f. 

You can easily charge $1 per minute to use this chair at your practice.

As you warm up to the idea of massaging, maybe a good starting point is just offering foot massages, less laundry and you are at least sitting 5 feet away from the client. Take a walk in any mall in America and you will see a foot massage business ready to take walk ins, the demand is there!

You  can also add retail.  Partner with local companies that allow you to carry their product, skin care line, candles, teas, or any wellness related products.

Another great idea that does not cost any money is becoming an Amazon Associate, you will have access to a dashboard where you can copy a link of your product choosing, share with your client base via email or social media and you earn a percentage once they purchase.

Lastly, consider something like an infrared sauna,  which is another  very popular therapy across the board and can help create an additional income stream for your business, you can charge at least $30 for 30 minutes.  It occupies a small area, it's safe to use and has a lot of benefits, you can find them on amazon for just under $1,200 like this one.





Of course implementing some of these things cost money, but remember that in business you need to spend money to make money.  If you had all your paperwork in order you received something from the PPP or SBA so before calling it quits, open up to the idea of adding different revenue streams to your business that will help sustain it until massage is back on demand and most of all that you feel safe to perform it.


A Massage Spot
www.amassagespot.com



May 7, 2020

Free Music for your practice






Did you know that YouTube has free music available 24/7?  If you are looking to cut expenses this is a great way to save instead of paying for a subscription service monthly.  

All you have to do is make sure your practice has internet to connect a smart phone or a tablet.  Just download the youtube app and you are ready to go, no commercials and for FREE. 

Remember that everything adds up as your business grows, so this is an easy and effective way to save a few dollars each month.


A Massage Spot
www.amassagespot.com


May 4, 2020

Top 3 Income Streams Ideas for Massage Business



As a massage therapist while it feels great to be your own boss when you start off it doesn't take long before you realize that you are trading hours for dollars.  Worst of all, that it all goes for things like  rent, utilities, insurance, laundry, phone service and many more.  It can be discouraging because whether you are in an area where you charge $60 or $120 per hour as the business grows this income can quickly be eaten up by monthly bills. That situation makes a great time to add additional income streams to offset the expenses. Here are some ideas for you to consider for implementing  some streams of income to give your business the boost it needs.

1.  Retail:  Essential Oils, oils are great because you can up sell aromatherapy during the session and also have some on hand for your clients to purchase for home.  We recommend Plant Therapy, their product line is vast and allows room for growth (you can find link on our website to check them out) Foam Rollers are another hot item, all good massage therapist give their clients advice for self care or maintenance and foam rollers always make the list of recommended products. You can buy them  in bulk and be sure to re sell them at a higher price. Start with the products that you already use or recommend as you continue to expand your product line.

2. Affiliate Marketing: As an affiliate marketer you receive a commission each time someone purchases a product or a service from  a link you shared.  One good starting point is by becoming an Amazon Associate. You can search their product catalog for those that are inline with your business and simply share the link with your email list, blog or social media. Of course be sure to create attention grabbing posts so that clients are interested in purchasing using your link!

3. Ebooks:  Did you know that Amazon allows you to create Ebooks?  Yes, you can upload your manuscript and their software allows you to create and sell through the amazon platform, all you have to do is promote it.  There are many platforms to write Ebooks but none other is free to get started, just simply sign up to become an amazon associate and you will be on your way to being a published author.

Good luck on your way to growth!
A Massage Spot
www.amassagespot.com

May 3, 2020

Massage Billing Insurance

Learning to bill insurance for massage therapy services can be an intimidating task when you are starting you massage business but definitely something to look into as your business grows.

Please remember that the service you provide is healthcare so looking into learning how to bill to insurance can be beneficial for the growth of the business by helping to stabilize it with the additional income stream.  

Julie Onofrio has a great manual to learn massage insurance billing. You can find the link on this post and on our web page.  In this manual Julie addresses the ins and outs of the process you must follow as in most states you can bill insurance for massage therapy sessions for injured employees or people hurt in car accidents. Think about it, this means you can have a client come 2-3 times per week for your services!  Remember, when a client knows someone else is paying the bill, they will come more often. Julie covers all the information you need in order for you to get started.

In The Massage Insurance Billing Manual,  all the basics of how billing insurance works so that you can ask the right questions to the right parties in order to bill and get your business paid.

Be encouraged to continue to learn ways to maximize your profits so that your business continues to grow. Julie also offers affiliate opportunities for her massage insurance manual, be sure to look that as well.



A Massage Spot
www.amassagespot.com



May 1, 2020

Affiliate marketing income





Affiliate marketing is the process of earning a commission by promoting a company's product or service. Basically you can create a relationship with a company by applying for their affiliate program.  If approved you agree to promote their products in exchange for a small commission. This methods appeals to a lot of people because it takes little effort and its a quick way to implement and additional income stream.

For the wellness industry one company we recommend is Plant Therapy.  We like  Plant Therapy because their catalog of products is huge and most importantly it is a company with great reviews, products and service.  Their latest product line in addition to essential oils are CBD products.  Check them out here with the link provided.

https://www.pjatr.com/t/SkNKRktNTEpDSEZJR0pPQ0dNTkpKSQ


If you like their product line and it seems like a good fit for your business, first try ordering directly from them instead of Amazon where the price may vary and also take advantage of their free shipping policy.  When considering an affiliate company always order for yourself first so that you know exactly what the product or service is  and keep an eye for the customer experience before referring the company to your client base.  Once you are approved to be an affiliate of a company they will provide you with links and pictures to choose from, you then can includes those in your website, emails, social media posts or blogs.  

Another way you can make a little money is by adding some of these products to your retail offerings so that clients can purchase at your business.

We hope you find this helpful and can consider it as an option to adding income streams to your massage or wellness business.


A Massage Spot
www.amassagespot.com

Perfect time to take new courses



Are you a massage therapist looking to diversify your offerings to bring in more income?   Our recommendation this week is Robert Gardner Wellness, Robert  offers a series of classes designed to help massage therapist save their hands and add another income stream to their business.  Be sure to check him out to see which is best for you.



ROBERT GARDNER WELLNESS


With options for online continuing education classes and other courses available like Intro to Thai Massage and Table Thai, making it convenient for investing in yourself  for a way that can help set you apart in the industry and be worth more to your clients ultimately increasing the bottom line.


Be sure to check him out and see if his classes and courses available are a good fit for you and your business.

A Massage Spot
www.amassagespot.com

Back to normal, are we really?

If you are in the personal services business and miraculously managed to stay open after Covid, you may find yourself back to business as us...